escentual mood boards©

my first mood board for perfume compositions
my first mood board for perfume compositions

I got this crazy idea over the weekend that I’ve been working like a fiend to explore and manifest.

What if perfumes weren’t marketed with sex but by allowing the wearer to use his or her imagination, with as few words as possible, to create an impression of what the perfume could smell like on their skin?  What if I could use a collage of images to communicate the feel and emotion of my compositions?

Doing so would mean I would have to be much more in tune with my creations before, during and after the formulations not just using my olfactory senses but my visual senses as well as my ability to craft words into their own image.

You may or may not know that I’m also learning photography and styling is one area that really resonates with me because it calls upon the ability to arrange visual details into a story that elicits specific emotions.  So I tried my hand at it over the last few days, worked in concert with my Bamboo tablet and here’s the final result!  My impression of my first cologne/perfume experiment for class.

I would love to hear what you think about the concept and how you think the images help or hinder the communication.  Also, would love to hear what you think this cologne smells like, to help me see if I did an effective job in arranging the scentual mood.

Have a wonder-filled weekend!



sweet smell of success?

Sweet smell of success?
Sweet smell of success?

…or just beginner’s luck?

The first exercise from the course was to build a cologne to get feel for the power that modifiers have to change the mood and feel of a composition.

So using a ratio of 7/5/3 I completely followed my intuition  in choosing the following notes from Top to Heart to Base:

Top: corriander, lemon, petitgrain

Heart: black pepper, clove, clary sage

Base: Jasmine absolute, labdanum, vanilla

The original was quite nice. That was it. Nice.  Nothing too special.  Not a great flop but nothing to shout about either.  I let it sit for a day to contemplate it and give it time to marry and completely forgot about the modifier.

The next day I noticed the modifier box was empty and after choosing the modifier, what I call the “wild card” I added one drop in 10ml of perfume and the effect was immediate.  The composition went from sort of flat to POW! with just one drop.

24 hours later it was more noticeable on the strip compared to the first attempt.  Now for the skin test.  I tried it and loved it!  I then had LV try it as it did indeed have a masculine edge to it, something I love, and he really liked it because it was soft.  Then I had Dalma try it and she loved it, “mom, you could sell this!”  I love her!  Then Fabio tried it and he said he liked it, it smelled nice but on him it’s not his type, it was too gourmand, but he found it to be very well balanced he said. Their feedback was very useful in moving forward.  I’m a lover of spices so I can imagine why I was drawn to structure it the way I did.

Modifiers are very powerful and must be used with restraint and discretion.

I am quite aware that many, many a perfume flop are right around the corner and I’m not exactly rubbing my hands together in anticipation but I know they are instructive so I’m going to bask in my first success.

More tinctures and an interesting experiment coming this week, stay tuned!